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I Think that before any Sponsors would consider using disc golf as a platform to advertise there product, they would have to be confident that alot of people would be seeing what there trying to sell. No one wants to sponsor an event that isnt going to generate any significant exposure.
Does anyone have any ideas on ways to create spectator interest, not selling tickiets to an event, but a way to get people to watch and attend tournaments.
A couple thoughts that i have:
1. DONT hold an AM a teir on the same weekend in the same town at a different course. The AM division is the overwhelming base of your spectators. All this does is take all the fans and place them at a different course across town.
2. I think that Majors and NT's should be held in areas were there is a HEALTHY club 200+ members. A healthy club has already done all the hard work for you by generating a local interest in the sport, which will result in spectators, every rec player always wants to see how the top guys fare on their home turf.
As far as generating spectators outside of the sport, one tried and true method is get local government involved in a charity event based around the disc golf tournament. Example, come watch the mayor putt for charity...ect. Any charity event will ALWAYS generate local media as well as local interest, if you get them down there for a good cause odds are they will stick around to watch the tournament.
Just some thoughts...any others...i really believe one of the first steps in legitimizing the idea of gaining sponsorship is getting people interesting in watching the sport.

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Replies to This Discussion

We are getting set to run our Ice Bowl coming up on Feb 21st. This has generated some real interest from the local community. I drafted up a nice sponsorship cover letter with sponsorship packages and a history of the event. We are being invited to do a TV interview the week leading into the event to booster more local "non-Disc Golfer" support. I've asked Dave Feldberg and Avery Jenkins to appear in the interview aswell. I felt it would help bring some national interest to Eugene. I'll be sure to put it up on the site after we get it taped. They are also going to come out and give some tournament coverage of the event as a recap over the weekend. I'm looking forward to being able to shine a positive light on local Disc Golf efforts. More info on this interview to come soon.

I agree that charity events are a great way to booster local support. I've gotten a great response from the possiblities of running youth leagues also. The kids are in need of a positive after school program. One that is low income and can be played right along with their parents. I feel it is an important step in Disc Golf's development to create these youth programs. Ones in which it make it as easy as possible for parents to get their children playing in a semi-supervised arena. I know this may run into some opposition from the nay-sayers. I know it would take a huge amount of organization and volunteer efforts. It doesn't change the fact that until these steps are being taken Disc Golf won't have a mass youth following. I have first hand knowledge of how cool it was to beat up on my friends at Disc Golf. Even those kids that may not be as athletically inclined can enjoy the competition offered from Disc Golf.

Corporate Sponsors love to see kids involved in anything. They know that these young impressionable minds are like sponges. We must surround the children with strictly positive sponsors if at all possible. Not some youth league being sponsored by Alcohol, Strip Clubs or Tobacco etc. What are your thoughts on this?

Andrew Rich
Absolutely, if kids are into it and bug their parents to take them to an event to watch there favorite player, you just went form one spectator to 3. Genius.
I always thought there should be a spectators package instead of a players pack. Limited edition disc that you have to show up to get, and not part of a players package. I think we have a great thing going, just not a NT every weekend. With more NT and more tournaments every weekend that bring in a thousand or more to win.
Great Tournaments equals great directors.


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